Who we are

P2 knows how festivals, attractions, theatres, museums, local authorities, tourism and regeneration bodies work, because we not only work with them, we’ve worked within them. For us, audience development and marketing isn’t a bolt-on for your programme’s delivery, its integral to your whole strategy. That’s how we really can add value.

It’s all about how you achieve your targets and understanding how you do what you do with your audiences today, and in the future.

The consultancy dates back to 1999, Helen brings together over 30 years of arts and culture tourism, marketing and communications experience and achievement.

Today she works with a close network of highly-regarded associates, operating across the lines that link marketing and audience development, business planning, culture, heritage and tourism, the arts and its audiences.